Advertise With Us

On Wisconsin Outdoors is a printed publication:

• Published bi-monthly, six times per year, with a circulation of 50,000 copies
• Available as a free publication throughout Wisconsin.
• We focus on hunting, fishing, outdoor adventure and travel.

"Explore Wisconsin" partnership programs offers online and print advertising:

• Explore Wisconsin is an online and print advertising program listing our advertisers County by County. One year of online advertising for $600. Download Explore Wisconsin partnership details here.
• Your Explore Wisconsin ad commitment comes with the following BONUS offer:
  • 50% off the regular print ad rate, for up to two ads
  • Listing in Explore Wisconsin ad in our print publication, including a "Teaser" from your organization to entice readers to your online listing. Check out the "Teasers" from our current issue.
• Explore Wisconsin is a valuable resource for the outdoorsman.  You’ll find links to county tourism sites, resorts, hunting and fishing guide services, real estate, and other Wisconsin attractions for men and women alike.
• We "open" a county as new advertisers come on board. Watch the map fill in, county by fabulous county!
• See it in action on our Explore Wisconsin page, and notice the growing list of advertisers which are appreciating the exposure they get from On Wisconsin Outdoors.


experts, have set the same standard for quality with On Wisconsin Outdoors.

Quality is a sales “gimmick” that works

• 1.3 million hunting and fishing license holders enjoy Wisconsin’s great outdoors.
• Tens of thousands are reading On Wisconsin Outdoors.
• OWO is a great read, produced by Wisconsin outdoorsmen and women, for Wisconsin outdoorsmen and women.
• We guarantee quality writing, field photography, wildlife art, and outdoor humor covering every outdoor topic, and every region from Superior country to the Illinois border.

And that quality, is a sales “gimmick” that works for you and your organization.

• On Wisconsin Outdoors flies off the store shelf, but stays in the home.
• We monitor closely the consumer reaction not only in major distribution points like 14 Wisconsin Gander Mountain stores, but in smaller businesses throughout the state which carry OWO.
• Our two-month focus issues means you ultimately pay “less for more” of a publication that doesn’t get thrown away.
• Check out the national and regional outdoor advertisers already with us.

We look forward though excellence of product to earn the right to promote your organization in our publication. Quality is a sales “gimmick” that works. On Wisconsin Outdoors will work for you!

Call or email us for more information. We respect and appreciate your advertising support and work hard to promote your organization!